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What You Need To Know about Social Media And Marketing

What You Need To Know about Social Media And Marketing

The times in marketing are changing, and businesses are working like mad men to make needed adjustments. "Mad men," in fact, is an appropriate term; it was coined in the fifties (more recently popularized by the TV drama Mad Men) to describe advertisers on Madison Avenue in New York City. As the popularity of TV and radio grew, advertisers in the fifties and sixties had to learn to effectively take advantage of those changes—much like today.